6 Reasons to Start Using Embedded Business Intelligence

6 Reasons to Start Using Embedded Business Intelligence

Business applications help their consumers to collect tons of data. But this data only proves worth if they extend analytics capabilities along with it. Industry leaders are distinguished from their competition by their ability to make informed decisions. However, it can be troublesome to create analytic capabilities from scratch. 

Enters embedded analytics. 

With embedded or integrated analytics, organizations will find it easier to analyze their data in a short time, create strategic marketing plans based on these inputs, concentrate on their key areas, gain from gradual improvements over time, and much more. 

What is embedded BI

Embedded BI is the integration of reports, dashboards, and data visualizations inside an application. To enhance data usability and decision-making, the data analytics module is often displayed, handled, and integrated directly into the user interface of the host application with the help of embedded BI. 

Furthermore, embedded BI adds value for users by enabling users to access crucial data insights and useful information inside the tools they use to do their tasks. Users can avoid wasting time switching between different platforms by accessing analytics into their own application.

Reasons to start using embedded business intelligence

1. Next level analytics in your application right now

With the use of embedded BI and enterprise BI data is democratized with different departments which enables individual department heads to make informed decisions. The daily corporate operations, including sales, marketing, HR, and customer churn can be comprehensively analyzed. With contemporary embedded analytics, you may provide automated insights and help your users outperform their competitors, giving your services an edge over others. You and your consumer base will always have access to the most recent technical advancements when you integrate an analytics platform that emphasizes innovation.

2. Establishes a data driven culture

By using embedded BI, data may be analyzed, assessed, and conveyed (by every employee of an organization, from the C-suite to the newsroom), and informed ideas can flow. An entirely new data-driven culture can emerge and thrive. 

As the world habituates to the equilibrium of the “new normal,” market shifts brought on by governmental actions, by competitor actions, workforce and supply chain disruptions, logistical anomalies, fluctuations in capital markets, and changes in consumer habits will have an impact on all businesses. Although, these impeding consequences can be minimized by accepting embedded BI for a data driven culture.

3. Empowers non-technical users to build interactive dashboards and manage reports

You may customize your visuals and slice and dice company data with interactive data visualizations. Drill-down, filtering, and search are a few of the interactive features that embedded BI offers. Enabling end users to examine reports and dashboards and independently derive important business insights. Administrators have the option to push out new reports and dashboards to specific users or to entire organizations by using features of embedded BI for full control of reporting and dashboard administration from within your application.

The capacity to provide your customers with a remarkable analytical experience

When you use modern Embedded BI, you can offer new capabilities that will change how your clients use your application. A better user experience is also provided by contemporary embedded analytics. The application of machine learning algorithms allows users to quickly and easily examine the data displayed. Additionally, a larger range of customization options enable you to white label the integrated analytics and brand the analytics module to your standards, giving your users a seamless user experience.  

Saves Time and Resources

With the help of embedded BI individuals have the option to design their own dashboards and reports. The IT and development teams can now concentrate on curating the biggest asset of the firm, that’s data. As opposed to responding to frequent end-user demands for dashboard and report modifications. BI platforms speed up the process of acquiring data and provide analysts and managers have better control over their information and how they perceive it.

Bottom Line

Modern data presentation methods are provided by embedded BI systems, which improves user experience and engagement. Custom dashboards, data visualizations, self-service BI and workflow are a few of the features embedded BI can provide within an application. For businesses to compete in the current economy, embedded BI and embedded analytics are essential. And putting them into practice is now simpler than ever.

John Norwood
John Norwood is best known as a technology journalist, currently at Ziddu where he focuses on tech startups, companies, and products.